Ecosystem

Impressions of SFBW'19

by Connie Kwan
Published on November 08, 2019

We’re building something ambitious: a Network that solves the scalability challenge facing blockchain. It’s an amazing opportunity, but also presents one of our biggest hurdles — figuring out how to help people understand what we do and the value it brings to them.

That’s where I come in! My name is Connie Kwan and I’ve recently joined as VP of Product at OmiseGO. I have over 15 years of experience in product management, mostly in Enterprise SaaS companies. In my role, I want to be the voice of the marketplace and tell a story through our products.

While I’ve always worked in technology, blockchain is a different beast altogether, which is why on my third week here I went to the San Francisco Blockchain Week. What better way to immerse into OmiseGO than to dive deeper into the technology it’s built on, right?

Here’s what I got up to at the event!

Getting up to Speed

The first session I attended was called “The Real Crypto Oracles!” It was fantastic and I had the chance to watch Dan Morehead of Pantera, Mike Novogratz of Galaxy Digital, and Joseph Lubin from Consensys discuss the nuances of blockchain live on stage.

Blockchain...for Gaming?

I also sat in on a talk about Blockchain for gaming, where I learned that true-ownership of in-game assets is a problem to be solved.

With blockchain, players no longer have to adhere to the game creator’s economics but can derive how much each item is worth independently. This means a gamer can simply trade their Gold Shield to get that stat-padded Armor they’ve always wanted instead of grinding for it! 

Given that these trades are already happening on the black market, game-developers stand to gain by providing a white-market for these transactions. It’s a win-win for everyone.

Blockchain for Enterprise!

Aah enterprise, now that’s more like it! 

In this talk, panelists from GE Aviation, World Economic Forum, and Microsoft agreed on a few points about working with enterprises that are adopting blockchain. They wanted to:

  1. Engage regulators and lawyers at the enterprise early in the process
  2. Move away from the lingo of Blockchain, and instead, talk about customer value such as:
  • increased trust and security
  • de-risking the value chain
  • communicating across the value chain
  • being the source of truth
  • portable identity
  • efficiency
Final Thoughts

The Week reminded me that while Blockchain is a transformative technology, to encourage more adoption, we need to translate its value to real-user terms. 

Because when done right, the results are astronomical. For example, when XBox’s Loyalty management program moved to the Blockchain it saved Microsoft $2M in the first quarter of implementation and required half the previous staff. However, the actual Blockchain portion was only 10% of the final solution. 

As an industry, we still have a ways to go in the adoption curve, but the good news? We are well-positioned to make a huge difference.

Connie Kwan
VP of Product
Connie has been working in enterprise SaaS product management for over 15 years. At OmiseGO, she is the bridge between the marketplace and our engineers, deciding what features to build when in order to ensure user adoption.